Content Strategy

Content marketing is more critical now than it has ever been.

It is the essential ingredient of search engine marketing and social media marketing including blogging, Facebook and Twitter. Content Marketing is now well established as a discipline in itself.

Your content should be tailored to your audiences – it should be relevant to them, entertaining, informative, helpful or simply funny. You will need to identify a panel of people in your organisation who can feed a pool of content topics or ideas.

At Friday we can help you to build a strategy and plan for content marketing.

Friday’s process involves establishing a deep understanding of audience needs, then balancing creativity and accessibility of content for the user. It is a pleasure to work with their team, and we are all very proud of the results.

Caoimhe Buckley, Director Corporate Affairs, Fyffes.

Need help with your Content?

Related content services we provide include:

  • Content Audit.
  • Content Marketing and Strategy.
  • Content Calendar.
  • Concept and Content Development.
  • Copywriting for the web, blog post writing, press release writing.
  • Copywriting for SEO.
  • Supporting Data management and implementation.

If you’re reviewing your existing content strategy or thinking about starting something new get in touch, we’d love to work with you.

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